Senior Data Analyst

At Roofr, we’re obsessed with our customers. We constantly gather feedback to shape, prioritize, and launch the products they truly need. That’s what makes Roofr’s CRM special. We started by building essential sales tools like aerial roof measurements and digital sales proposals. But when our customers asked for a simple, affordable way to manage and scale their entire businesses, we listened. So, we created a CRM that connects these solutions—along with payments, material ordering, and more—into a seamless, powerful platform. With a clear roadmap ahead, we’re excited to continue expanding and leading the market with innovative products. We have an amazing culture, strong financials, and best-in-class company metrics. It’s an exciting time to be part of an extraordinary startup that is already successful, yet still early enough to offer its team significant growth, equity, and the opportunity to make a real impact. This position is for an existing vacancy. At Roofr, building a powerful user experience starts with data. As a Senior Data Analyst at an early-stage, high-growth company, you’ll play a critical role in turning raw data into insights that shape product decisions, drive strategy, and improve the customer experience. You’ll have a direct impact on how we use data to grow, and help influence the roadmap for how analytics evolves at Roofr. This role sits at the intersection of data analytics and business, ideal for someone comfortable moving between modeling data, building dashboards, and advising senior leadership on growth opportunities. What You'll Get to Do: • Partner directly with business and product owners to shape roadmaps, prioritize features, and measure success • Build an AI-first business intelligence platform to supercharge self-serve analysis • Deliver actionable insights on user behavior, market trends, and business performance to marketing, revenue and product teams. • Lead sales and marketing analytics by defining KPIs and optimizing our acquisition funnels. • Tell compelling data stories to communicate insights to technical and non-technical audiences • Transform, clean, and model raw data using DBT to create reliable, analytics-ready datasets • Take ownership of our analytics foundation, inheriting existing models (DBT) and data warehouse structure (Snowflake) to clean, improve, and scale them alongside a Senior Analytics Engineer. What You'll Bring to the Role: • 7+ years of experience in data analysis and/or data science, ideally on sales, marketing, and growth analytics at a SaaS company • Expertise hacking AI/ML and automation tools for growth purposes, on top of using Claude, Cortex and other AI tools to streamline analytics workflow • Proficient in BI tools like Metabase, Sigma, Tableau, Omni, or Looker • Strong SQL skills and experience with cloud data warehouses (e.g., Snowflake, PostgreSQL) • Hands-on experience with DBT for managing the Transform layer of ELT pipelines • Ability to work cross-functionally to define metrics, create dashboards, and ensure data quality • A strong analytical mindset with a keen eye for detail and accuracy Who You Are: • Loves transforming messy data into clean models and insights • Thrives at bringing structure to chaos and able to find focus while juggling multiple projects • Lead with intent and proactively bring ideas to our partners and stakeholders • Eager to elevate your team and organization to new heights • A strong communicator with great presentation skills • Analytical with a demonstrated ability to utilize data to make informed decisions • A critical thinker who doesn’t settle for the status quo Compensation Band: $130,000.00 - $140,000.00 CAD Our compensation ranges are built using multiple market benchmarks and reflect both the scope of the role and current market data. While many hires fall within the beginning to midpoint of the band to allow for growth over time, we tailor offers based on each candidate’s experience, seniority, and demonstrated impact. 🏠 What we offer (US + Canada) When you join our team, you’re not just accepting a job. You’re making a career move. Here’s how we’ll support you in doing some of the most impactful work of your career: 🏝️ Vacation/Paid Time Off: • 1st week of employment is mandatory PTO! Start your journey with Roofr by decompressing and recharging - we will see you in week 2! • 1 Friday off per month (we call those our laundry days!) • Company wide paid shutdown for the week between Christmas and New Years • Flexible time off • 80% employer-paid benefits in the U.S. and 100% employer-paid premiums for Extended Healthcare and Dental in Canada • RRSP/401k match • Generous Parental Leave policy 🤝 Perks: • We host an annual company retreat with great team building activities • Ample learning and development opportunities to continue growing your career • Home office setup stipend • Internet and phone allowance • Remote first culture • Weekly Friday paydays! 🤖 AI Notice At Roofr, we’re big fans of AI. It helps us write job descriptions that don’t put you to sleep, takes notes during interviews so we can actually listen, and even helps us track down awesome humans like you. Feel free to use AI to prep, research, or get pumped up for your interview (we see you, ChatGPT power users 👀). But when it’s time to chat, we’d love to meet you, not your AI alter ego. Bring your real, unfiltered self, we promise we will too. And don’t worry, a real, live human is behind every part of our process. Every application is reviewed by a real person, and you’ll always speak with real humans throughout the interview process. No bots, just good people ☺️ ⚠️ Important Notice We’ve been made aware of an individual impersonating Roofr using a fraudulent domain: roofrr.com (note the extra “r”). Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses, instant messaging platforms, or unsolicited calls. To ensure your application is legitimate, please apply directly through our official careers page: https://roofr.com/careers. If you receive any suspicious messages or have questions, reach out to us at talent@roofr.com. Your safety and security are important to us — thank you for your vigilance! Roofr is proud to be an equal opportunity employer. We are committed to equal employment opportunity in the workplace regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status.