Copy Writer - Intern

About Groww: We are a passionate group of people focused on making financial services accessible to every Indian through a multi-product platform. Each day, we help millions of customers take charge of their financial journey. Customer obsession is in our DNA. Every product, every design, every algorithm down to the tiniest detail is executed keeping the customers’ needs and convenience in mind. Our people are our greatest strength. Everyone at Groww is driven by ownership, customer-centricity, integrity and the passion to constantly challenge the status quo. Are you as passionate about defying conventions and creating something extraordinary as we are? Let’s chat. Our Vision Every individual deserves the knowledge, tools, and confidence to make informed financial decisions. At Groww, we are making sure every Indian feels empowered to do so through a cutting-edge multi-product platform offering a variety of financial services. Our long-term vision is to become the trusted financial partner for millions of Indians. Our Values Our culture enables us to be what we are — India’s fastest-growing financial services company. It fosters an environment where collaboration, transparency, and open communication take center-stage and hierarchies fade away. There is space for every individual to be themselves and feel motivated to bring their best to the table, as well as craft a promising career for themselves. The values that form our foundation are: • Radical customer centricity • Ownership-driven culture • Keeping everything simple • Long-term thinking • Complete transparency About the Role We’re looking for a copy intern who’s curious about finance, words, people, and how simple language can make intimidating topics feel easy. This role is for someone who wants to learn by doing, writing copy that goes out to millions of users. You’ll work closely with designers, marketers, and product teams to bring ideas to life across campaigns, in-app experiences, and everyday user communication. If you enjoy playing with words, thinking from a user’s point of view, and believe that great copy is clear, warm, and intentional, you’ll feel right at home. Responsibilities • Work closely with designers and copywriters to craft clear, simple, and engaging copy across campaigns, in-app events, and brand communications. • Write short-form copy like headlines, subheads, CTAs, captions, and microcopy that feels friendly and easy to understand • Help simplify financial ideas using everyday language, without making them feel boring or overwhelming • Explore different tones and formats while staying aligned with Groww’s brand voice • Learn how copy works alongside visuals, layouts, and user journeys to create meaningful experiences Required Qualifications • Currently pursuing or recently graduated in English, Mass Communication, Marketing, or a related field • Strong interest in writing both long & short form formats and storytelling (college work, personal projects, blogs, or social content all count) • Ability to write clearly and concisely, especially short, punchy copy • Basic understanding of branding and tone of voice • Comfortable collaborating with designers and other team members • Interest in finance, fintech, or personal money concepts is a plus (but not mandatory) What you’ll gain Hands-on experience writing user-facing copy with guidance from experienced writers and designers. You’ll learn how ideas move from brief to final execution, understand how copy impacts user behaviour, and build a strong foundation in brand & product communication. Duration: 6 months Location: on-site