Lead Sales Specialist - MarTech

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. As our platform expands beyond programmatic advertising into Marketing Technology, customer data, AI-powered marketing, and customer engagement solutions, we're building a world-class Sales Specialist organization to accelerate customer adoption of these strategic capabilities. We're looking for a strategic, customer-focused Lead Sales Specialist to partner with enterprise marketers as they evolve their marketing strategies. Working closely with Account Executives, Client Partners, Product, Marketing, and Customer Success, you'll help customers solve complex marketing challenges through customer data, AI-powered solutions, and marketing technology that drives measurable business outcomes. This role is ideal for someone who combines deep Marketing Technology expertise with commercial acumen and enjoys partnering with senior marketing leaders to shape customer strategy—not simply selling software. StackAdapt is a fully remote company and we are hiring across all regions and timezones in the US and Canada. What you'll be doing Drive Customer Growth • Partner with Account Executives, Account Managers and Client Partners on strategic customer opportunities throughout the sales cycle. • Build and own a pipeline of Marketing Technology opportunities within our ICP, proactively engaging new customers and buyer personas while owning the full sales lifecycle. • Independently source, qualify, and close net-new Marketing Technology opportunities, while partnering with AEs to accelerate strategic opportunities within existing accounts. • Engage marketing leaders to understand business objectives, customer journeys, data strategies, and growth priorities. • Position StackAdapt's Marketing Technology capabilities as part of broader marketing and advertising strategies. • Lead executive-level discovery, solution strategy, and product demonstrations. • Develop account strategies that expand customer adoption across StackAdapt's evolving platform. • Serve as a trusted advisor to enterprise marketers and executive stakeholders. Be the Subject Matter Expert • Develop deep expertise across StackAdapt's Marketing Technology portfolio, including email marketing, direct mail, customer data activation, customer journey orchestration, audience strategy, and measurement. • Stay current on industry trends, emerging technologies, competitive offerings, and evolving marketer needs. • Translate complex technical capabilities into clear business value for customers. • Create repeatable messaging, sales plays, and best practices that enable broader commercial success. Partner Cross-Functionally • Collaborate closely with Product, Product Marketing, Partnerships, Enablement, Revenue Operations, and Sales Leadership. • Share customer insights that influence product roadmap, commercialization, positioning, and go-to-market strategy. • Support product launches and accelerate adoption of new capabilities. • Represent the voice of the customer internally to continuously improve our solutions. Enable the Business • Coach Account Executives, Account Managers and Client Partners on positioning Marketing Technology solutions within broader customer conversations. • Develop enablement materials, customer stories, and repeatable sales plays. • Help scale specialist knowledge across the commercial organization. • Identify opportunities to improve sales processes and commercial effectiveness. Continuously Improve • Track customer adoption, market trends, and competitive insights. • Identify emerging opportunities within AI, customer data, and marketing technology. • Contribute to evolving sales motions and AI-enabled workflows. • Help shape the future growth of StackAdapt's Sales Specialist organization. What you'll bring to the table • Extensive experience selling Marketing Technology, email marketing, direct mail, orchestration, customer data solutions, lifecycle marketing platforms, or adjacent SaaS technologies. • Proven ability to engage enterprise marketing leaders in consultative, business-focused conversations. • Experience helping customers improve customer acquisition, engagement, retention, personalization, or marketing performance through technology. • Strong executive discovery, solution selling, and presentation skills. • Ability to translate complex technology into measurable business outcomes. • Experience partnering cross-functionally with Sales, Product, Marketing, Customer Success, and Revenue Operations. • Strong collaboration, communication, and relationship-building skills. • Curiosity, adaptability, and a passion for emerging marketing technologies and AI. Preferred • Experience with customer engagement platforms such as Klaviyo, Braze, Attentive, Iterable, Pebblepost or similar technologies. • Experience with Customer Data Platforms (CDPs), customer journey orchestration, first-party data activation, CRM, personalization, or lifecycle marketing. • Familiarity with AI-powered marketing, omnichannel customer engagement, and modern marketing technology ecosystems. • Experience supporting mid-market and enterprise sales organizations and complex, consultative sales cycles. The compensation range listed for this role reflects the expected base salary for candidates located in the posting country based on a global rate. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location. We do not ask candidates about current or prior salary history, and we will not use such information, if volunteered, in setting an offer. This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package. Factors Influencing Final Compensation: • The final compensation offer will be determined by a variety of factors, which may include, but are not limited to: the candidate's specific experience, technical skills, knowledge, abilities, and relevant education, licensure, and certifications. • Other business factors, such as organizational needs and budget alignment, may also be considered in the final offer. Canada Base Salary Band $129,600—$178,200 CAD USA Base Salary Band $129,600—$178,200 USD StackAdapter's Enjoy: • Highly competitive salary • Retirement/ 401K/ Pension Savings globally • Competitive Paid time off packages including birthday's off! • Access to a comprehensive mental health care program • Health benefits from day one of employment • Work from home reimbursements • Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto • Robust training and onboarding program • Coverage and support of personal development initiatives (conferences, courses, books etc) • Access to StackAdapt programmatic courses and certifications to support continuous learning • An awesome parental leave program • A friendly, welcoming, and supportive culture • Our social and team events! Please note: Benefits and perks may vary depending on your country of employment and the nature of your engagement. In locations where StackAdapt does not have a legal entity, employment and benefits are administered in accordance with local regulations and partner policies. StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability, superpower status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. StackAdapt is committed to providing an inclusive and accessible recruitment process. Accommodations are available upon request for candidates taking part in all aspects of the selection process. If you require an accommodation, please let us know. We use artificial intelligence (AI) to streamline the resume reviews of candidates and assess their fit based on the criteria outlined in the job posting. We do not use AI to make any final hiring or interview decisions. About StackAdapt We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded: G2 Top Software for 2026 2026 Best Workplaces™ for Young Talent and in Canada by Great Place to Work® #1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising 2026 Winner in the (CTV/OTT) Product/Platform category for the 2026 ADWEEK Tech Stack Awards To learn more about our privacy practices, please see our Privacy Policy. #LI-REMOTE